Who are we?

Since 2002, Redside has managed multi-family and commercial buildings in the Seattle area. Our hands-on approach makes possible high resident satisfaction, while increasing building values one month at a time.

Today, Redside manages over 3,000 apartments in the Seattle area with a truly exceptional maintenance, field, and office staff.

Our team has varied and wide-ranging interests, which strengthen their relationships with residents and building owners. The team’s shared interests include sports, food, performing arts and college rivalries.

Some of the unique backgrounds include:

  • A former collegiate basketball, baseball, cross country runner, and volleyball player.
  • A part-time raspberry and blueberry farmer.
  • A couple of serious Mariner fans.
  • A couple of hard core live theatre fans.
  • Graduates of universities with mascots named Huskies, Wildcats, Cougars, Blues, Bronchos, Redbirds, and Maroons.


Craig Swanson

Redside’s founder and owner, Craig is a Northwest native. Originally from Portland, he graduated from University of Washington with a Bachelor of Arts degree in Economics and later received his Masters of Business Administration from Duke University’s Fuqua School of Business. After graduating from Duke in 1995, he began getting more involved in real estate while also managing various marketing and sales initiatives at Sprint. He founded Redside in 2002 and through a continued focus on building property value, has organically built the firm through its reputation and referrals. He has helped Redside’s clients build property values through multiple residential and commercial building renovations, or more simply, carefully attending to details. Craig is a licensed real estate broker in the state of Washington and lives in Seattle with his wife and three daughters.

Jennifer Schwartz, Controller

Jennifer oversees Redside’s accounting team and focuses on general ledger accounting, accounts payable, accounts receivable, owner distributions, payroll and several areas of reporting.

Originally from Illinois, she graduated from Illinois State University with a degree in Financial Accounting. Jennifer spent 11 years gaining experience across several accounting positions at AIMCO, a Real Estate Investment Trust headquartered in Denver, before moving to Seattle and joining Redside in 2014. Since then, she has learned the details of property management while managing various accounting and HR needs of a growing company, enabling her to carefully handle the accounting needs for different properties and ownership structures.

Jennifer recently moved to Burien where she has more outdoor space to enjoy free time with her two active children BBQing, playing baseball, swimming and visiting the of Seattle’s beautiful parks and beaches!

Justin Weeks, Sr. Director of Operations

Originally from Los Angeles, Justin earned his Bachelor’s Degree in Sociology from Whitman College in 2013 where he also played varsity baseball for 4 years. After graduating from Whitman College, Justin joined AmeriCorps where he taught 4th grade in Seattle.

Prior to joining Redside full-time in 2014, Justin began his property management work as a resident manager. Since then he has grown into multiple roles and has helped Redside grow significantly. He has managed a wide range of property types and projects, including new construction, rehabilitation, student housing, lease-ups, garden style, and historic buildings. He is also proficient with Appfolio, a varierty of apartment marketing platforms, and is a licensed real estate broker.

Justin lives in Columbia City, Seattle with his wife, and their dog. He enjoys playing golf, exploring Seattle/PNW, and traveling.

Ryan Roeter, Director of Operations

Ryan grew up in Bellevue and attended the University of Washington, graduating in 2009 with a degree in Business. After college, Ryan joined the US Army and served as an infantry officer for four years, spending time in South Carolina, Georgia, Afghanistan and Fort Lewis, Washington.

After leaving the service, Ryan started his career in real estate and has been managing apartments since 2014, working for both national and regional property management firms. Ryan joined Redside in 2019 and has worked on lease-ups, rehabilitations, property repositions, and historic buildings.

Ryan is a licensed real estate broker and enjoys living in Issaquah with his wife, son and daughter.