Website Changes

August 16th 2010

If you’re reading this entry you use the web, obviously so do nearly all of our prospective residents. To that end, we made an effort this spring to study how other company’s around the country use their web sites in advertising apartments. The result of this work was a pretty significant change to our web site that went “live” this week. If you go to “Residential Properties” a map of Seattle comes up showing many neighborhoods. Prospective residents are then able to scroll over their neighborhood and their prospective property to better understand its location and its “Walk Score”. We believe this is particularly helpful for residents who are moving to Seattle. While Craig’s List or “A-Boards” are still a vital source of leads for us, the web and our site continues to grow in the number of leads it generates. As always, we welcome your comments.